Canva

Canva

The web-based Canva program is a top photo editing software program that enables businesses to create graphs, prints, and presentations with professional layouts, templates, frames, and voice icons.

Canva

Use Canva to take your business to new creative heights

Although Canva can be used as a simple web-based photo editor, it really shines as a design tool--transforming simple photos into dynamic posters, epic logos, or even a social media post. In this way, the program is probably best suited for business instead of personal use as a photo editor.

Instead of being merely a photo editing device, Canva is centered around templates. Users simply choose the photo and category (social media, poster, invitation, brochure, postcard, etc.) and pick the one that works for their particular project.

Similarly, Canva has a vast library of stock photos, as well as an impressive range of shapes and clipart to choose from.

Most importantly, Canva offers businesses and organizations a very simple design platform to maintain creativity while maximizing workflow. Canva has tools to create professional designs for nearly every purpose. From graphics for presentations, to eye-grabbing charts for your social media accounts, Canva has a template for that.

Canva seems centered around the idea that creativity comes first. Its simple, drag-and-drop design interface allows users to focus on creativity instead of technical prowess. Canva is also designed with teamwork at the forefront. All templates, designs, and documents are configured so that entire teams can collaborate with relative ease. The Team Feature is best for businesses who want to save their teams a lot of time. Canva allows users to create their own team within the program to enhance communication and collaboration between teammates.

Although Canva contains multitudes of ready-to-use templates and preset designs, users are given the ability to tweak, edit, and add elements to these templates for full customization.

Professional designers are able to upload their own designs and images, which really speaks to how versatile this software is: unparalleled simplicity with the ability to accommodate advanced designers.

Whie Canva has unrivaled design functionalities, there are a few minor issues that can lead to impediments to workflow. For example, editing uploaded content isn’t as flexible as one might hope for. Ultimately, users aren’t able to edit elements as much as they can images. Another detractor is the inability to work with video. If designing video is of interest to you and your team, Canva won’t be of help.

All in all, Canva is an excellent design tool for small business and design teams within larger organizations. Its streamlined, simple interface truly puts creativity in front of all else. For web-based design tools, you can’t go wrong with Canva.

Canva is available for Windows and MasOS for a monthly fee of $12.95 per team member per month.

Pros

Great for designing market materials for small businesses

Great workflow and organization

Amazing social media templates

Cons

Lacks video capabilities

Editing uploaded content is limited

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